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How Peterman Brothers Built a $100 Million Home Services Business

4 days ago
1 min read
Smiling Peterman Brothers worker in front of blue vans and building, with bold $5M to $100M text and upward arrow.

How do you turn a family HVAC company into a $100 million business?


On the 1% of 1% Podcast, Chad Peterman explains how he and his brother transformed their father's business into a major plumbing, HVAC, and electrical company.


From $5 Million to $100 Million

When the brothers took over in 2015, the company generated approximately $4–5 million annually.


Today, Peterman Brothers operates 12 locations, with around 500 employees and 350 service trucks.


Their biggest change was shifting from commercial projects to residential services, while investing heavily in branding, marketing, and customer experience.


The Secret: Training and Tracking

Peterman believes many small home service businesses struggle because owners try to do everything themselves.


Instead, he focuses on hiring, trusting employees, and tracking essential numbers such as booking rates, conversion rates, and average job value.


The company even created its own trade school, Top Tech Academy, where it pays people to train as technicians.


This helps the business overcome one of the industry's biggest challenges: finding skilled workers.


Why Customer Experience Matters

Rather than competing on the lowest price, Peterman Brothers focuses on reliability and service quality.


Peterman also uses data and AI tools to identify operational problems and improve efficiency.


His next goal is to double the company's size within three years.


Business Lesson

Build systems that allow your business to grow without depending entirely on you.


Strong training, reliable service, and consistent tracking can turn a small family business into a much larger operation.


Two men in a blurred office thumbnail with text AI-proof way to make $100M? and $100M/year; one points, both serious.

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